Anastasia Beverly Hills, Tatcha, Brazilian Bond Builder Top Tribe Dynamics EMV Report

Anastasia Beverly Hills has kept its top spot on Tribe Dynamics’ earned media value color cosmetics report for October 2018. The brand recorded $88.6 million in earned media value, a 15 percent year-over-year decrease.

Following in second is Huda Beauty, up one spot from the prior month, with $66.3 million, a 40 percent year-over-year increase. In third is MAC with $59 million, a 26 percent year-over-year decrease.

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